After this seminar you write prospecting emails with ChatGPT faster and with more focus: you give the model the right context about the recipient and your value, have it draft variants for first contact and follow-up, and keep your own voice across whole sequences. Above all, you learn to review drafts critically for invented details, suitable length, data protection and the rules on marketing emails. The seminar suits sales staff, account managers and founders who contact new prospects regularly and want to save time without losing quality.
What you’ll take away.
- Build focused prompts for first contact, follow-up and post-demo emails
- Use role, industry and value proposition as context so drafts do not sound generic
- Plan multi-step outreach sequences and keep them in your own voice
- Check drafts for facts, tone, data protection and marketing rules before anything is sent
Your training in detail
- Who is it for?
- Sales staff, account managers, business developers, founders and sales assistants who regularly contact new prospects and want to use ChatGPT well for it.
- Prerequisites
- You have access to ChatGPT, ideally through an account approved by your organisation, and you know your product and target group. No prior AI knowledge is needed.
- Format & planning
- Standard length: 1 training day. A different length can be arranged for companies.
Agenda: from understanding to application
Our independently developed agenda proposal. Focus areas, lab environment and scope are agreed before booking.
What ChatGPT does well for sales copy and where it falls short: invented details, stock phrases, uniform tone
Prompt structure for first contact: recipient, reason, value, length and format
Personalising with notes and publicly available information without exposing confidential data
Follow-ups and sequences: after a meeting, a demo or no reply
Your own voice: capturing instructions, templates and examples for repeatable results
Quality control: checking facts, observing consent and marketing rules, human sign-off
You build a small prompt toolkit for your own offering: a first-contact email for a specific role, two follow-ups and a message after a demo. Then you review each other's drafts against a checklist and revise them.
Exams, licences & credentials
There is no exam for this seminar, and OpenAI does not issue a certificate for it. It is not an official OpenAI course unless the offer explicitly says so.
Vendor references & review date
Sources checked on 2026-11-10. These sources describe the technology or external exam requirements. They do not imply a partnership with NextNowa.
Your learning content
These objectives describe the training topic. The specific syllabus, dates and trainer are agreed before booking; the written offer is binding.
Frequently asked questions
Can I simply send cold emails written with ChatGPT?
Marketing emails are tightly regulated in Germany, and prior consent is often required. The seminar shows where you need to check this, but it does not replace legal advice.
Which data may I enter into ChatGPT?
That depends on your organisation's rules and the account you use. In the seminar you work with examples and learn to build drafts without confidential customer data.
Does ChatGPT for prospecting emails: first contact and follow-up in sales include a certificate?
There is no exam for this seminar, and OpenAI does not issue a certificate for it. It is not an official OpenAI course unless the offer explicitly says so.